Premium reinstatement for Amazon sellers: suspension appeal and Plan of Action since 2016
Amazon seller account reinstatement is the goal.
For suspended Amazon sellers: reactivate your Amazon seller account with a real Plan of Action and appeal: fewer rejections, faster reinstatement. Nothing is guessed.
We get you there.
You get there with a compliance response Amazon can approve and execution that doesn’t damage your case log.
Full case ownership, not a POA template or a one-off letter. We handle enforcement diagnosis, policy logic, evidence mapping, document coordination, unlimited follow-ups within scope, Account Health calls, Seller Support cases, escalations, and routing to the right queue.
Wrong submissions and wrong routing delay most reinstatements. Premium removes that by controlling what gets submitted and where.
Whether your seller account is suspended, deactivated, or on hold, we focus on reinstatement. This is a suspension appeal service, not a one-off letter.
- Performance Notification (exact text from Seller Central)
- Every appeal and Plan of Action you’ve already submitted
- Every rejection or request for more information from Amazon
- A short timeline: what changed, what you tried
When your Amazon seller account is suspended or deactivated, you’re losing revenue every hour
An Amazon seller account suspension or deactivation isn’t a pause. It’s lost rank, lost cash flow, and a case log Amazon will use against you if the next appeal is rushed. We handle the full appeal process from the Performance Notification (suspension email) through to reinstatement.
01. The clock is loud
Your listing visibility and Buy Box history decay fast. Every day offline costs reviews, rank, and momentum you’ve spent years building.
02. The notice is vague on purpose
The Performance Notification from Seller Central rarely spells out the real failure. Guessing at the root cause or copying a template appeal letter is how most Amazon sellers trigger the next denial.
03. The record starts working against you
Every attempt sits in your case log. One partial reply or offhand call note creates contradictions Amazon can point to forever.
Who’s guiding your Amazon seller account reinstatement
If we take your case, senior specialists lead your Amazon seller account reinstatement and suspension appeal end to end.
Built for Amazon sellers; no POA templates, no handoffs.
Or Shamosh, Founder. Seller first, specialist second. My own account was suspended in 2016. I burned weeks rewriting appeals, chasing templates, and getting nowhere. That failure taught me how Amazon actually evaluates enforcement: they want the real root cause, proof tied to every claim, and a case log that never contradicts itself.
That’s the spine of SellerAppeal. Since 2016 we’ve led 5,200+ reinstatement cases for Amazon sellers: account-level suspensions, inauthentic claims, policy violations, Section 3 investigations, frozen funds, compliance requests, and ASIN or listing takedowns.
Every case we accept is senior-led. We diagnose, build the compliance response, coordinate the evidence, run follow-ups, escalate when needed, and stop only when there’s no viable path left.
If we can’t help, we say so before you spend a dollar. If we do take it, we own it.
- Your case log only gets one chance to stay consistent
- Every submission is compared against what already exists
- Wrong moves slow reinstatement or shut it down entirely
- Premium means senior judgment before anything is submitted
Proof, not promises
Real reinstatement numbers for Amazon sellers, scoped. We explain what they mean and what they don’t.
98% details +
98% historical reinstatement rate: what it means
98% is a historical reinstatement rate across 5,200+ cases where we prepared the compliance response and ran the case through follow-ups. Success means reinstatement.
Amazon makes the final decision. We don't promise a decision. We control what Amazon actually reviews: the completeness of the compliance response and the consistency of case execution across the full record.
Videos: real Amazon sellers, real reinstatement outcomes
Four short client testimonials.
Hear how we took control of the case and what changed before reinstatement.
Listen for what changed after we took control, not just the outcome.
Watch, then start your appeal when you're ready.
How we build a suspension appeal and Plan of Action Amazon can approve
Amazon reinstates only when the risk is resolved and every claim is backed with proof. We build your POA and appeal to that standard, from the Performance Notification (suspension email) through to reinstatement.
Why most DIY suspension appeals collapse
The first appeal letter or POA submission sets the record. Every partial reply, every guess, every “one more message” creates contradictions Amazon can quote back to you.
Before we take your case: free appeal viability for Amazon sellers
We review your Amazon seller account suspension and appeal history first. No case is taken just because a form was filled.
What we review
- the Performance Notification / suspension notice (exact text from Seller Central)
- every appeal and Plan of Action you already submitted
- every rejection or request for more information from Amazon
- your Seller Central case log and case IDs
- your timeline: what changed, what triggered, what you tried
- why Amazon rejected your last appeal and what's missing in the appeals
- what's wrong or contradictory in your case log and what to stop doing immediately
- what must never be submitted again
- what Amazon is actually evaluating (not what the seller assumes)
- what documents are required and which ones are non-substitutable
- which path is viable (appeal lane vs escalation lane vs "stop, not viable")
- whether your account is appealable and reinstatement is realistic
- the fastest path to reinstatement
That’s what prevents wasted cycles and shortens time to reinstatement.
Then we give you the full strategy.
Most sellers want us to execute it end-to-end (execution is the hard part), but you get the plan either way.
What premium ownership covers
Premium account reinstatement looks expensive when you treat it like a one-off appeal letter. It’s inexpensive when you count the revenue, rank, and time you get back by avoiding months of trial-and-error.
Document mindset vs premium ownership
- One submission, then wait
- Limited context
- Seller runs the follow-up loop
- Risk increases with each inconsistent attempt
- Enforcement diagnosis and strategy first
- Evidence mapping + document coordination
- Unlimited follow-ups and revisions within scope
- Calls, escalations, and internal routing
No submission limits. No revision limits. No “that’s out of scope” when Amazon asks for more. You’re paying for ownership, controlled execution, and a faster resolution, not for prettier writing.
What's included
Not support, ownership. You’re hiring a team to run the file. Our reinstatement service covers Amazon seller account reinstatement from first submission through to resolution.
There is no submission limit, no revision limit, and no follow-up limit within scope. If Amazon requires multiple cycles, we run multiple cycles until the case resolves or there is no viable review path left.
Diagnosis
- Full strategy and enforcement logic diagnosis
- Review across account history, submissions, rejections, risk signals
- Case log stability check: contradictions, missing evidence, wrong placement
Evidence map
- Evidence mapping and document coordination
- Claims tied to artifacts, gaps identified and filled
Appeal package (Plan of Action / POA)
- Root cause, corrective actions, preventive controls, evidence references (Seller Central ready)
- Supporting documentation set when needed (SOPs, logs, declarations)
Execution loop
- What goes where in Seller Central and what not to submit
- Unlimited follow-ups and revisions within scope
- Account Health calls when needed
- Seller Support cases when needed
- Escalations when review stalls or loops
Routing
- Internal routing when needed: policy, compliance, product safety, payments, seller performance, legal-facing channels when applicable
- External coordination when needed: suppliers, labs, rights owners, regulators
Response within hours in most cases during active handling.
Amazon suspension types we handle
Policy violations and enforcement types behave differently. Strategy changes accordingly. We handle account-level reinstatement, ASIN reinstatement, and listing appeals.
We handle IP infringement appeals, trademark and design patent issues, ASIN creation policy, used sold as new, and regulatory issues including pesticide compliance. Explore the Amazon suspension types below to learn how we address each policy violation and help you get your seller account reinstated.
Intellectual Property
- Inauthentic
- Trademark infringement
- Misbranded
- Design Patent
- Section 3 Violations
Regulatory Standards
- FDA Violations
- Medical Claims
- Restricted Products
- Safety Compliance
- Pesticide
Account Health
- Related Accounts
- Review Manipulation
- Variations Abuse
- Brand Misuse
- ASIN Creation Policy
Condition Complaints
- Used Sold as New
- Defective Item
- Expired Products
- Different Item
- Duplicate ASIN
Product Compliance
- Price Gouging
- Counterfeit Claims
- Wrong Item Received
- Incorrect Detail Page
- Parallel Import
Searching for an Amazon suspension lawyer or sellers attorney?
Many Amazon sellers search that when their seller account is suspended. We’re a dedicated reinstatement and suspension appeal service for sellers; we're not a law firm, but we work alongside counsel when needed.
We're not a law firm. But we handle legal-facing enforcement scenarios every week, including IP complaints, rights owner correspondence, and escalations that touch external departments.
When legal counsel is required, we coordinate alongside it. We keep the Seller Central case log consistent and build the compliance response around evidence Amazon can verify.
FAQ (full, answered)
Is reinstatement guaranteed?+
My Amazon seller account is deactivated, can you help?+
Why is my Amazon seller account on hold?+
Do you handle account-level or complex suspension appeals?+
Can you help if my seller account is restricted or I can't access it?+
What exactly am I buying?+
Do you submit on my behalf?+
What happens if Amazon denies or asks for more?+
Can you help if I already submitted appeals and got rejected?+
How fast do you work?+
What do you need from me to start?+
Do you handle Section 3, related accounts, authenticity, restricted products, or IP claims?+
Is this a one-time appeal letter service?+
What makes you different from an appeal writer?+
Next step: send your notice and appeal history below. We’ll tell you what we need and whether your account is appealable.
Contact (first step to get reinstated)
Send your Performance Notification from Seller Central and your appeal history.
We'll tell you what we need next and whether account reinstatement is viable, then help you reactivate your seller account and take ownership through to reinstatement.
One step to start: send your Performance Notification and appeal history in the form. We reply with what we need and whether your Amazon seller account reinstatement is viable.